Driving veterans to a better future with Driven to Extremes adventures

Driven to Extremes is an expedition run by Mac of Max Adventures with the aim of rehabilitating army veterans suffering with post traumatic stress disorder (PTSD).

Helping to drive awareness was the automotive PR team at Newspress Creative, who wrote and distributed newsworthy press releases about the trips, most recently the 2019 Dakar Challenge.

Pushing a car to the limit across some of the most gruelling terrain is all in a day’s work for the Dakar Challenge troop. Originally set out as an alternative therapy treatment for military veterans suffering with life-altering PTSD, the Dakar Challenge is now welcoming entries from the public for its March 2019 event, a first since its founding.